Are you passionate about optimizing workflows and developing content strategies that help drive innovation and revenue? Join our team and make an impact.
As a Content Strategist within our Commercial and Investment Bank, you will play a pivotal role in driving content structure and organization using Adobe Experience Manager (AEM) and ensuring the accuracy and quality of product sales materials, proposals and various content across multiple connected platforms. Your efforts will contribute to optimizing and transforming content workflows and structure and enabling better results when connected to an LLM model for more efficient content retrieval. You will help design and maintain workflows that employ a centralized and distributed content management approach, through AEM and connected content platforms. Your efforts will contribute to generating new revenue and retaining existing clients. You will independently manage content projects from inception to completion, ensuring content is easy to use and find while also validated for accuracy, compliance, and proper positioning.
Job Responsibilities
Drive content authoring structure, workflows and organization using Adobe Experience Manager (AEM) and maintain a working knowledge of AEMAnalyze existing content structures and workflows to identify opportunities for optimization, ensuring seamless integration with LLM modelsProvide strategy and execution for content initiatives, optimizing and transforming content workflows within AEM and other platformsMaintain and optimize a unified content organization approach that leverages taxonomy and tagging to ensure content is usable and findable by the sales organization Help define KPIs, design dashboards and analyze content and platform engagement to identify gaps and opportunitiesCollaborate with subject matter experts to manage and enhance standard content for client-facing documents, including RFPs and product sales materials, across multiple content management systemsOversee a small portfolio of content to ensure regular updates and maintain content accuracyHandle ad hoc updates and corrections to content as neededDemonstrate advanced knowledge of assigned products and a broad understanding of all treasury services products and processes
Required Qualifications, Capabilities and Skills
5+ years in content strategy, governance, knowledge management or enablement platform administration2+ years hands-on experience with AEM Demonstrated experience working with large language models and understanding their application in content management systems including technical skills that integrate AI and machine learningProven track record in developing and executing content strategies that leverage advanced technologies for improved retrieval and user engagementStrong analytical skills to turn data into actionable recommendationsProven experience in content managementExcellent business writing, communication, grammar, interpersonal, and organizational skillsAbility to coordinate work across multiple product teams and partners to drive progressStrong ability to interact, influence, and communicate effectively at all organizational levelsProficiency in Microsoft Word, PowerPoint and Excel at an intermediate to advanced levelHigh level of independence, energy, and integrity, with respect for diverse opinions and styles, and accountability
Preferred Qualifications, Capabilities and Skills
Understanding of Adobe Workfront administration and reporting featuresProject management skills are a plusIn-depth knowledge of treasury services or commercial card products and services