Website Analyst (Go Auto Marketing Technology) Posted Date 8 hours ago(1/6/2026 4:42 PM) Job ID 2026-22578 Company Name Go Auto Corporate Street Address 10220 184 Street # Positions 1 City/Province CA-AB-Edmonton Job Type Full Time Years of Experience 2 Job Description

Web Analyst

Are you the kind of person who gets a little thrill from a perfectly tagged event or a clean data layer? We’re looking for a Web Analyst who can blend technical know-how with curiosity and who loves connecting data, insights, and real user behavior.

 

You’ll work alongside our current web analyst and development team to track what matters, analyze what works, and experiment with how to make our sites perform even better. This role will also play a key part in expanding our AI-driven SEO and CRO strategy, not just using AI tools, but integrating them intelligently into how we analyze, optimize, and grow.

 

What You’ll Do

Work with the team to manage GTM, GA4, GSC, GBP, and event trackingMaintain accurate, reliable analytics data and documentationSupport and evolve our AI-enhanced SEO and conversion optimization effortsAnalyze performance data and uncover actionable insightsTranslate complex data and technical findings into clear, actionable recommendations for non-technical teams (content, marketing, leadership, etc.)Use tools like Semrush, Ahrefs, or AgencyAnalytics to monitor SEO performance and opportunitiesBuild dashboards and visual reports that make data easy to understandStay current on trends in analytics, AI, and technical SEO

What You Bring

Hands-on experience with Google Tag Manager (GTM) and Google Analytics (GA4)Working knowledge of HTML, CSS, and JavaScript (for troubleshooting tags)Familiarity with SEO fundamentals and conversion optimization (CRO)Experience using tools such as Semrush, Ahrefs, or AgencyAnalyticsAnalytical mindset and the ability to translate data into insightsCuriosity about AI-driven analytics and automationStrong attention to detail, documentation, and communication skillsA love for collaboration — you enjoy working alongside devs, analysts, and content folks alike

Bonus Points For

Experience with SQL, BigQuery, or data visualization toolsExperience with a CDP including SegmentExposure to A/B testing or CRO platforms (e.g., Optimizely, VWO)Understanding of structured data, schema markup, or search performance analysis

Why You’ll Love Working Here

Collaborate directly with an experienced web analyst and a supportive dev teamHelp shape our next generation of AI-driven SEO and analytics strategyPlenty of opportunities to learn, experiment, and grow your technical skillsA culture that values curiosity, accuracy, and a bit of fun along the way