To better serve our customers in the rapidly changing political advertising environment, the TelevisaUnivision Political and Advocacy team has embarked on an ambitious and exciting mission to position ourselves as an integral resource to political advertisers, marketers, and agency partners by connecting them with Hispanic voters.
The Vice President of Political and Advocacy Sales will spearhead TelevisaUnivision’s political advertising outreach across broadcast, streaming, and digital platforms. The role is responsible for positioning the company as the premier media partner for reaching U.S. Hispanic voters and driving revenue by leveraging political experience to develop new business with campaigns, party committees, PACs, and advocacy groups. The VP will collaborate with internal teams to deliver integrated advertising solutions that align with the evolving landscape.
This role requires a strategic thinker, effective collaborator, and individual contributor with impeccable sales and management skills and a history of driving results. Executive presence, political acumen, proven sales and management success in the ad industry with strong organizational navigation agility are essential requirements.
YOUR DAY TO DAY
Lead political outreach efforts at national, state, and local levelProspect, build, and maintain relationships with political campaigns and their advisors, PACs, and interest groupsPosition TelevisaUnivision as the undisputed leader in reaching the US Hispanic segmentContinuously identify and capitalize on new opportunities in the political landscape that reflect ad spending trendsManage fiscal year account/business planning and deliver regular sales forecasts, working with sales leadership to create and exceed quarterly goalsSuccessfully develop, negotiate, and implement custom advertising solutionsEffectively manage inventory (dynamic pricing)Raise TelevisaUnivision’s presence in political & other relevant forums through relevant messaging and positioning among party committees and interest groupsMaintain accurate records and provide regular progress reportsEstablish and monitor key pacing metrics to ensure performance goals are achieved; develop and execute performance improvement plans as needed to meet and exceed goals across all teamsAlign sales management efforts, including account mapping and presentations, with company-wide initiatives, annual planning, key tentpoles and areas of growth and strength for TelevisaUnivisionYOU HAVE
Minimum of 8 years media, political, agency or related experience; experience working in a client-facing role within a media company or advertising agency with exposure to sales, marketing, and digitalDeep understanding of the political advertising landscapeEstablished relationships with campaigns and PACs; political campaign experience preferredCommand of all aspects of a political sales operation (compliance, pricing, traffic, credit & collections)Exceptional written, verbal, and presentation skills and the ability to translate ideas into clear, high-impact communications; comfort presenting to a client is a mustTime management skills and ability to lead, execute, and meet deadlines in a fast-paced environmentBroadcast & digital (streaming) sales experienceProven history of meeting sales goals and driving YOY growth, with a track record of closing new businessStrong negotiation skillsAdaptability and comfort working in a rapidly changing environment and ease serving in a player/coach role, especially in the company’s current fast-paced phase of developmentCreative thinking and ability to align client needs with sophisticated digital and integrated opportunitiesSuccess in initiating and engaging executive-level contact with local, regional and national marketers and their ad agencies, with capacity to work across job titles, from media buyer to the C-LevelStrong data background (audience segmentation)Knowledge of media buying workflows for linear, streaming & digitalUnderstanding of key industry data toolsMarket-level and regional knowledge of clients, agencies, prospects, and competitive offeringsAbility to travel regularly to attend client meetings, conferences, seminars and industry eventsTime flexibility required to interact with people in different geographical locationsELIGIBILITY REQUIREMENTS
Employment/education will be verifiedApplicants must be currently authorized to work in the United States on a fulltime basisMust be willing to travel and work from our offices in the SW and Mid-Atlantic Region: Dallas, Phoenix, California, Raleigh, DCExact compensation may vary based on skills, experience, and location: Base annual salary: 250,000 + Bonus + Benefits
TelevisaUnivision believes that happy, well-balanced employees are key to a thriving culture. We offer a wide selection of perks and benefits including PTO, tuition reimbursement, wellness and employee support programs, 401K, and various life and insurance plans. Additionally, our comprehensive health benefits package features medical, dental, and vision coverage options.
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TelevisaUnivision is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to characteristics protected by law.