About Sponsored Products and Brands:

The Sponsored Products and Brands team at Amazon Ads is re-imagining the advertising landscape through industry leading generative AI technologies, revolutionizing how millions of customers discover products and engage with brands across Amazon.com and beyond. We are at the forefront of re-inventing advertising experiences, bridging human creativity with artificial intelligence to transform every aspect of the advertising lifecycle from ad creation and optimization to performance analysis and customer insights. We are a passionate group of innovators dedicated to developing responsible and intelligent AI technologies that balance the needs of advertisers, enhance the shopping experience, and strengthen the marketplace. If you're energized by solving complex challenges and pushing the boundaries of what's possible with AI, join us in shaping the future of advertising.

About the role:

We're looking for an innovative and customer-obsessed Product Manager who will work backwards from our customers and take our products to the next level. This role will define product vision and drive execution for a new ad product to drive untapped business opportunities. You will engage with customers including advertisers, integrators, and partner teams to help formulate your vision, and define the features, goals and metrics that drive a substantial science and engineering team to turn your vision into product. You will work closely with software engineers and scientists making the right design decisions and trade offs aligned with the product vision and innovate on launching cutting edge machine learning models. You will define and execute on our go to market strategy to drive adoption and success of launching new controls for Sponsored Products if needed. You will tackle challenging problems and coordinate high profile projects across multiple teams. You will use customer anecdotes to find inspiration, and data analysis to confirm your suspicions. You'll contribute to the organizational planning for one of the largest advertising programs on the planet, present to senior executives, and evangelize your vision and promote wins to build your reputation as a leader.

We are open to hiring in Seattle and New York.

Key job responsibilities
This role focuses on identifying and activating untapped revenue potential on Amazon through Sponsored Product, balancing user experience with sustainable monetization.

Lead discovery of high-impact monetization opportunities through data-driven analysis of user behavioral patterns

Develop adaptive advertising strategies for high-visibility engagement touchpoints

Partner with advertiser success teams to align advertiser needs with platform capabilities

Architect contextual advertising solutions that complement user journeys

Optimize revenue streams through continuous experimentation and metric refinement

Collaborate with UX, engineering, and analytics teams to implement scalable solutions