Senior Product Manager- CRM & Digital Market (mat leave contract)
(Mat Leave, Full Time Contract for 14 months)
(Hybrid role, must be onsite 4 days pers week)
who we are
lululemon is an innovative performance apparel company for yoga, running, training, and other athletic pursuits. Setting the bar in technical fabrics and functional design, we create transformational products and experiences that support people in moving, growing, connecting, and being well. We owe our success to our innovative product, emphasis on stores, commitment to our people, and the incredible connections we make in every community we're in. As a company, we focus on creating positive change to build a healthier, thriving future. In particular, that includes creating an equitable, inclusive and growth-focused environment for our people.
about this team
The Digital Product Management team is a key part of the overall Global Digital, OMNI & Guest Support Team. This team will work to create a uniquely lululemon, truly differentiated and elevated online guest experience for EMEA CRM and Digital Marketing, working closely with partners in Technology, Legal, Security, Third Party Vendors, and Business Operations.
a day in the life: what you’ll do
Responsible for understanding and being the regional subject matter expert on how your specific products align with the overall business / company strategy, what guest / business problems need to be solved and what inputs are requiredResponsible for creating and owning the product vision, strategy and roadmap for new features for one or more mid-scale and mid complexity productsResponsible for building, in partnership with the business and central product teams, the product plans for each quarter based on the roadmap, business priorities, business impact, technical / business readiness and other considerations.Own the discovery of key regional initiatives to support the ever-evolving strategic roadmap for your products. Document high-level requirements, acceptance criteria and KPI’s that push the product strategy forward and achieve key objectives.Attend Sprint planning and refinement meetings to ensure requirements have been captured correctly and provide any updates to requirements.Make data-informed decisions based on a sound understanding of organizational priorities, customer feedback, analytics, benchmarks, industry reporting and emerging trendsMeasure and report out on all strategic features and enhancements to the central product team using agreed upon measurement guidelines.Collaborate with developers and business analysts to iterate solutions to find the perfect balance of customer & business value and level of effortFacilitate regional UAT.Ensure a continuous cycle of feedback from stakeholders and guests is integrated in the product planning and development process through backlog grooming, refinement and prioritization activitiesResponsible for creating Jira tickets for ad-hoc business requests and bugs, ensuring the correct requirements and details have been well documented.Collaborate with business stakeholders and product managers to understand requirements and account for them in solution design and prioritization each sprint.Work in partnership with the central product teams to enable and communicate the roll-out of released capabilities and features to the regional business teams.Identify and lead change management activities to support rollout to impacted stakeholders.Own status communication of all regional initiatives within your products that directly impact the business through continuous updates via the different channels available.Ownership over the vendor onboarding process for third party vendors that our business stakeholders need to onboard for business-critical purposes.qualifications:
5+ years of digital product management experience with an emphasis on delivering guest-facing applications or customer service applications. Up to 3 years of relevant experience will be considered in lieu of product management experience.Minimum BA / BS degree from a four-year accredited university (advanced degree preferred)Experience with digital technologies, customer data platforms, customer relationship management platforms, website analytics, and pixel implementation.Preference for candidates who have experience working on products with end users outside in EMEA, on an Agile Scrum team, and familiarity with Salesforce Marketing Cloud, Acquia, Adobe, GA4.Strong core consulting skills (demonstrated track record of quality delivery, interpersonal and cross-functional relationship skills)Exceptional written and verbal communication skillsDemonstrated experience in developing and delivering executive level presentationsAbility to drive results independently, but thrives in collaborative environmentsHas a deep desire to learn and improve by seeking, accepting and acting on productive feedbackDesire and ability to learn quickly and work in an agile environmentDemonstrated leadership; mentorship, visionary, clarity of purpose, motivated, relentless executionExperience leading product teams with diverse range of skill sets, locations and direct and in-direct reporting relationshipsmust havesAcknowledge the presence of choice in every moment and take personal responsibility for your lifePossess an entrepreneurial spirit and continuously innovate to achieve great resultsCommunicate with honesty and kindness and create the space for others to do the sameLead with courage, knowing the possibility of greatness is bigger than the fear of failureFoster connection by putting people first and building trusting relationshipsIntegrate fun and joy as a way of being and working, aka doesn’t take yourself too seriously