The position reports to the Director, Product Sales and Digital Acquisition and is primarily responsible for driving accelerated growth of premium cards acquisition with a strong focus on efficiency, quality and compliance. The role manages the full acquisition journey; from strategy development and campaign execution to process optimization along with quality assurance. The successful candidate will also lead the sales team to deliver strong acquisition results.

In addition, the incumbent is also responsible for the following responsibilities relating to Premium card products:

Develop and execute direct mail (DM) and electronic direct mail (eDM) campaigns timely, from concept and targeting to deployment and performance trackingContinuously optimize campaign effectiveness and ensure alignment with brand positioning and acquisition objectivesLead and support 2 sales team members to achieve premium card acquisition targets, while managing due diligenceManage and improve end-to-end acquisition journey and processes, from campaign planning to card application processing, ensuring effectiveness and a seamless customer experienceEnsure strong control governance through regular quality assurance checks and process reviews, maintaining strict adherence to internal policies and regulatory requirements while prioritizing premium customer experienceHandle day-to-day administrative coordination and tasks related to campaign management, reporting and acquisition operationsLead or support ad-hoc projectsInvestigate and manage escalations when required, and may need to meet or speak to customer occasionally.

Qualifications:

Degree in Marketing, Business Admin or related disciplineStrong written skills and excellent communicator with good relationship management skillsSelf-motivated, highly-organized and detail-orientatedStrong problem solving skills and ability to collaborate across teamsAnalytical mindset and sound business acumenComfortable with centralized work processes and able to balance compliance with customer experienceEnsuring compliance to all regulatory requirements while keeping customer experience as top priorityStrong time management skills and ability to multi-task in a fast-moving environment Demonstrate strategic thought leadership to drive results and maintain brand integrity.

Offer of employment with American Express is conditioned upon the successful completion of a background verification check, subject to applicable laws and regulations.

We back you with benefits that support your holistic well-being so you can be and deliver your best. This means caring for you and your loved ones' physical, financial, and mental health, as well as providing the flexibility you need to thrive personally and professionally:

Competitive base salaries Bonus incentives Support for financial-well-being and retirement Comprehensive medical, dental, vision, life insurance, and disability benefits (depending on location) Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need Generous paid parental leave policies (depending on your location) Free access to global on-site wellness centers staffed with nurses and doctors (depending on location) Free and confidential counseling support through our Healthy Minds program Career development and training opportunities

Offer of employment with American Express is conditioned upon the successful completion of a background verification check, subject to applicable laws and regulations.