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Job Details

General Summary:

The Senior Account Executive, DG Media Network, is responsible for stewarding media partnerships with Fortune 500 spanning Consumer Packaged Goods, bringing forward insights-based media opportunities that will help their clients meet DG shoppers along the path to purchase via the DGMN’s portfolio of digital media and in-store media solutions. This is an experienced media sales role.

 

Duties & Responsibilities:

Identifying and fostering new Omni and National marketing stakeholder relationships as a Sales leadOwning a vertical of business and driving the selling cycle (both directly and indirectly) with a portfolio of CPG clients including working with different groups that own advertising and marketing budgets, for example Shopper Marketing, Ecomm teams, ShopperAgencies, National Agencies of Record, Digital Teams and fostering trusted relationships with leadership among all clients within their bookIdentifying and bringing forward media opportunity using media, sales and shopper insights and tying those insights through to media activation opportunities to meet client KPIsForecasting and managing pipeline and setting right expectations to ensure proper pipeline and forecasting in SalesforceCollaborating internally with a network of support functions including Product, Operations, Media Buyers, Media Planners, Insights, and Data Science to deliver the best of DGMN to our clients
Qualifications

Knowledge, Skills, & Abilities:

Experience “hunting” for new business and selling consultatively, with proven ability to deliver sales resultsExperience managing a diverse sales book of business, inclusive of medium and large enterprise level accountsExperience engaging with CPG clients across marketing verticals, including Ecomm, Trade, Shopper Marketing and Digital MediaComfort interpreting closed-loop media measurement tying marketing to sales using retail dataSelf-starter, with the ability to work autonomously to deliver against revenue goals & client objectivesProven client leadership skills; ability to develop relationships and influence client plansAnalytical acumen using different data sources to make decisions; understand and optimize media campaignsStrong interpersonal skills and ability to internally partner on behalf of the client

Work Experience &/or Education:

Bachelors' degree B.A. / B.S or equivalent work experience.4+ Digital media and advertising experience ideally within the Agency or Retail Media space

**This role is Remote. Travel is required for this role to advance client relationship