Sales Enablement Specialist
NTT America, Inc.
**Content Manager – Sales Enablement**
The Content Manager is responsible for creating and maintaining sales-ready materials within the Global Knowledgebase and associated sales repositories. This position operates under and reports to the sales enablement. This role requires a strong commitment to producing well-organized, customer-focused content that clearly conveys key messages and effectively showcases the benefits of products or services.
**Key Responsibilities**
+ Oversee the narrative strategy to ensure content effectively engages and resonates with its intended audience.
+ Improve repository development through the integration of pertinent artifacts into the content management system.
+ Source and consolidate reusable, proposal-specific materials from diverse organizational channels.
+ Develop a comprehensive content strategy that aligns with both immediate and long-term marketing objectives.
+ Collaborate with marketing and design teams to strategically plan and optimize content, visual aesthetics, and presentation layouts.
+ Edit, proofread, and elevate content artifacts to ensure consistency and maintain high quality standards.
+ Upload NTT DATA’s sales materials to content platforms after obtaining necessary expert approvals.
+ Evaluate and organize materials to prepare client-ready documents and identify needed updates.
+ Delegate tasks to translators, editors, and designers as required for content refinement.
+ Methodically categorize collateral within the knowledgebase and update it with pertinent, company-specific resources.
+ Ensure accurate assignment of metadata, monitor for duplication, and confirm format compliance with established templates.
+ Verify all artifacts are clearly labeled and accompanied by appropriate informational tags in accordance with sales enablement guidelines.
**Content Lifecycle Management**
+ Demonstrates comprehensive expertise in all facets of content creation and distribution.
+ Manages content expiration schedules and coordinates archival procedures as required.
+ Performs regular assessments of the repository to maintain accurate taxonomy tagging practices.
+ Oversee and tracks expiration timelines, collaborating proactively with subject matter experts to ensure timely updates ahead of deadlines.
+ Compile periodic reports summarizing content inventory and publication metrics.
+ Conducts webinars and workshops to educate new users on best practices for effective repository utilization.
**Collaboration and Additional Duties**
+ Develop and sustain a robust network of subject matter experts throughout the organization to facilitate effective content creation and maintenance.
+ Address inquiries and engage with subject matter experts to provide continuous support.
+ Partner with the sales enablement team to produce promotional materials as required.
+ Work in close coordination with IT to assist in implementing system enhancements.
**Preferred Candidate Profile**
+ A bachelor’s degree in communications, English, or a related discipline is required; an MBA is preferred.
+ Five years of relevant experience in content management or a similar capacity.
+ Outstanding written and verbal communication skills.
+ Advanced computer literacy with familiarity in leading content management systems; knowledge of SharePoint is preferred but not required.
+ Proficiency in MS Word, PPT, and Excel.
+ Proven ability to develop engaging content that encourages audience interaction.
+ Strong leadership abilities.
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