Chennai, IND
2 days ago
Sales Enablement Specialist
**Content Manager – Sales Enablement** The Content Manager is responsible for creating and maintaining sales-ready materials within the Global Knowledgebase and associated sales repositories. This position operates under and reports to the sales enablement. This role requires a strong commitment to producing well-organized, customer-focused content that clearly conveys key messages and effectively showcases the benefits of products or services. **Key Responsibilities** + Oversee the narrative strategy to ensure content effectively engages and resonates with its intended audience. + Improve repository development through the integration of pertinent artifacts into the content management system. + Source and consolidate reusable, proposal-specific materials from diverse organizational channels. + Develop a comprehensive content strategy that aligns with both immediate and long-term marketing objectives. + Collaborate with marketing and design teams to strategically plan and optimize content, visual aesthetics, and presentation layouts. + Edit, proofread, and elevate content artifacts to ensure consistency and maintain high quality standards. + Upload NTT DATA’s sales materials to content platforms after obtaining necessary expert approvals. + Evaluate and organize materials to prepare client-ready documents and identify needed updates. + Delegate tasks to translators, editors, and designers as required for content refinement. + Methodically categorize collateral within the knowledgebase and update it with pertinent, company-specific resources. + Ensure accurate assignment of metadata, monitor for duplication, and confirm format compliance with established templates. + Verify all artifacts are clearly labeled and accompanied by appropriate informational tags in accordance with sales enablement guidelines. **Content Lifecycle Management** + Demonstrates comprehensive expertise in all facets of content creation and distribution. + Manages content expiration schedules and coordinates archival procedures as required. + Performs regular assessments of the repository to maintain accurate taxonomy tagging practices. + Oversee and tracks expiration timelines, collaborating proactively with subject matter experts to ensure timely updates ahead of deadlines. + Compile periodic reports summarizing content inventory and publication metrics. + Conducts webinars and workshops to educate new users on best practices for effective repository utilization. **Collaboration and Additional Duties** + Develop and sustain a robust network of subject matter experts throughout the organization to facilitate effective content creation and maintenance. + Address inquiries and engage with subject matter experts to provide continuous support. + Partner with the sales enablement team to produce promotional materials as required. + Work in close coordination with IT to assist in implementing system enhancements. **Preferred Candidate Profile** + A bachelor’s degree in communications, English, or a related discipline is required; an MBA is preferred. + Five years of relevant experience in content management or a similar capacity. + Outstanding written and verbal communication skills. + Advanced computer literacy with familiarity in leading content management systems; knowledge of SharePoint is preferred but not required. + Proficiency in MS Word, PPT, and Excel. + Proven ability to develop engaging content that encourages audience interaction. + Strong leadership abilities.
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