Regional Marketing Manager Industrial Solutions

Duties & Responsibilities:

Develop regional growth strategies to deliver key business targets, namely in F&B, Heavy Industry (with special focus on refinery and petrochemical segment), municipal and middle market.Analyze key growth trends and customer needs that drive consumption of specialty solutions in target segmentsAnalyze industry trends, competitive threats, expansion opportunities and internal performanceIdentify new product development opportunities working with global marketing and technology teams and utilizing new product blueprinting toolsCollaborate with innovation teams and sales to drive market validation and launch of new products in regionIdentify and evaluate specific application, product, and service growth opportunities in target segmentsProvide leadership in creating differentiated customer value propositions; develop quantified value propositions and the tools to enable the commercial team to deliver that value to the customer; work with the sales force on value delivery, value selling and value documentationPartner with global marketing and regional commercial teams to develop effective marketing programs to introduce new product, applications and service offeringsPartner with commercial team to develop business which will meet sales and profit objectives for the segmentDevelop regional specific business cases for the introduction of new products and service offeringsProvide commercial team with marketing support and leadership including sales tools, training, and problem-solving capability

Key Requirements:

Graduate degree preferred.Expertise on water treatment as application and F&B, Refinery & Petrochemical or Municipal preferred.Background in/ related to chemistry. Basic chemistry knowledge with valuable expertise in water treatments.Excellent internal and Customer facing communication and presentation skillsFluent English language skills (written and verbal) are mandatory.Strong computer skills in MS Word, Excel, and PowerPoint Complex Problem Solving – Information gathering, identifying root cause/influences, analyzing information, develop and evaluate options, and implement solutionsGood organizational and planning skills with attention to process and detailGood business sense and analytical skills, Confidence to 'sell' ideas and projects, results drivenAble to plan and organize workload against stated priorities, goals, and objectives aligned with strategy.High energy and drive, Team playerCapacity to melt into current highly engaged, collaborative and supportive teamPassionate about creating value for Customers aligned with their values and strategyFlexibility and resilience