ESSENTIAL FUNCTIONS:
· Grow lines of service through management of assigned Teams by developing and retaining referrals from physicians and other key non-physician referral sources.
· Positively represent facilities and Acadia in the behavioral health community by cultivating relationships to attract business opportunities and foster strategic partnerships.
· Collaborate closely with hospital discharge planners, social workers, case managers, physicians, management and provide education to staff to generate referral sources.
· Ensure the team is utilizing weekly strategies to meet/exceed inpatient ADC, admission, payer mix and new revenue goals along with increasing referrals.
· Ensure focus accounts are targeted throughout the week with follow-ups for all service recovery and payor mix initiatives.
· Regional DBD has an assigned account list for each facility (team expectations).
· Quarterly ride-along with all Reps, Mangers, DBDs with documentation of strengths/weaknesses and training opportunities. Identify and execute training needs based on ride-along performance.
· Ensure referral priorities are identified in line with the vision and strategic goals of each facility and attend potential top account meetings.
· Develop and implement a comprehensive internal and external marketing plan that would increase revenues and profits for facility in coordination with facility DBDs.
o To include new contract and MOA opportunities and steps towards achieving these partnerships
· Collaborate with division and/or market physician services, facility leaders, medical staff leadership to develop sales and retention strategies for facility services.
· Provide staff management to include hiring, development, training, performance management and communication to ensure effective and efficient department operation.
· Utilize payor data and income per capita in surrounding areas of each facility to identify catchment area and priority counties to increase payor mix.
· Provide guidance, training and support to the BD department identifying strengths and weaknesses while making recommendations to improve performance.
· Participate in & continuous development of new programs to market to the healthcare community along with branding.
· Proactively monitor marketing salesforce data base
OTHER FUNCTIONS:
· Perform other functions and tasks as assigned.
EDUCATION/EXPERIENCE/SKILL REQUIREMENTS:
· Bachelor’s degree in relevant field required. Master's degree in business, social services or education preferred.
· Five or more years’ experience driving business results in a healthcare role; preferably in behavioral health.
· Proven ability to build relationships, lead, manage and drive business results through others.
LICENSES/DESIGNATIONS/CERTIFICATIONS:
· Must have and maintain a valid driver's license, maintain automobile insurance coverage.