CTG is seeking a strategic B2B Demand Generation leader to drive digital campaigns that fuel pipeline and revenue for our client’s North America Commercial Marketing team. **Location:** Morrisville, NC (Hybrid Remote) **Duration:** 12+ months, with possibility for extension **What You’ll Do:** + Lead demand generation strategy across paid media, ABM, content syndication, and other digital programs. + Align campaign planning, targeting, messaging, and execution with business goals. + Analyze performance data, optimize campaigns, and improve lead quality and conversion. + Collaborate with internal teams and agency partners to deliver measurable impact. + Evaluate third-party vendors and implement test-and-learn initiatives to maximize ROI. **What You Bring:** + 5+ years in B2B digital marketing with focus on demand generation strategy. + Strong grasp of lead funnels, ABM, and digital media metrics. + Experience with Marketo, Microsoft Dynamics 365, and/or Salesforce preferred. + Excellent communication, collaboration, and project management skills. **Education:** Bachelor’s degree in Marketing, Business, Communications, or related field. Excellent verbal and written English communication skills and the ability to interact professionally with a diverse group are required. CTG does not accept unsolicited resumes from headhunters, recruitment agencies, or fee-based recruitment services for this role. **To Apply:** To be considered, please apply directly to this requisition using the link provided. For additional information, please contact **Jamie Robinson at** **Jamie.Robinson@ctg.com** . Kindly forward this to any other interested parties. Thank you! **About CTG** CTG, a Cegeka company, is at the forefront of digital transformation, providing IT and business solutions that accelerate project momentum and deliver desired value. Over nearly 60 years, we have earned a reputation as a faster and more reliable, results-driven partner. Our vision is to be an indispensable partner to our clients and the preferred career destination for digital and technology experts. CTG leverages the expertise of over 9,000 team members in 19 countries to provide innovative solutions. Together, we operate across the Americas, Europe, and India, working in close cooperation with over 3,000 clients in many of today's highest-growth industries. For more information, visit www.ctg.com . Our culture is a direct result of the people who work at CTG, the values we hold, and the actions we take. In other words, our people define our culture. It's a living, breathing thing that is renewed every day through the ways we engage with each other, our clients, and our communities. Part of our mission is to cultivate a workplace that attracts and develops the best people. CTG will consider for employment all qualified applicants including those with criminal histories in a manner consistent with the requirements of all applicable local, state, and federal laws. CTG is an Equal Opportunity Employer. CTG will assure equal opportunity and consideration to all applicants and employees in recruitment, selection, placement, training, benefits, compensation, promotion, transfer, and release of individuals without regard to race, creed, religion, color, national origin, sex, sexual orientation, gender identity and gender expression, age, disability, marital or veteran status, citizenship status, or any other discriminatory factors as required by law. CTG is fully committed to promoting employment opportunities for members of protected classes.