Overview This is a temporary Maternity Coverage in our Benelux TCP & Media team from until June 2026. The role facilitates PepsiCo receiving best in class media and connections executions in Belgium & Netherlands for all our brands while working with both our marketeers and agencies, overseeing the balance across all media types. Responsibilities • Manage the media and connections plan for selected brands (Beverages and Snacks) in Benelux • Support Delivery of Strong Integrated Com’s Plans, by playing a role of key link between brands teams & the local needs, providing expertise & support on Digital-related questions: Audiences, Media KPI’s, Content Plans & Local Adaptations, 1P data, provide consultation on guidelines. Ensure strong collaboration between media plans & shopper/ecom plans • Ensure optimal operational implementation, execution and evaluation of our campaigns by leveraging agency, KBS media team and brand managers • Ensure implementation of best practices, learnings and media guidelines across all brands • Execute BU strategy and Test & Learn agenda , including 1P data gathering, media partner management, influencer marketing, personalization at scale,.... • Support the broader Media & Digital Capability agenda • Manage the Benelux media team intern • Min 4 days /week Qualifications • Min 5 years. experience with proven knowledge in Media • Understanding of media landscape and buying principles across traditional and digital channels • Digital activation expertise • Audience insight • Communication & negotiation skills • Clear communication and (project) management skills • Able to see the bigger picture and prioritise • Team player