**Our client, a leading company in the toy and entertainment industry, is seeking a Media Associate to join their team. As a Media Associate, you will be part of the Integrated Marketing Communication department supporting the YouTube Paid Media buying team. The ideal candidate will have strong analytical skills, excellent communication abilities, and a collaborative mindset, which will align successfully in the organization.** **Job Title:** Media Associate **Location:** CA, El Segundo **Pay Range:** $28.00 - $56.00 per hour **What’s the Job?** 1. Assist in translating the Media Buying Strategy into campaign builds within the Google Ads platform. This includes campaign creation, trafficking, optimizations, and pacing across key drivers and content series. 2. Monitor competitors and macro trends and suggest campaign optimizations as needed. 3. Make real-time optimizations to maximize channel performance and media efficiency. 4. Collaborate with wider Integrated Marketing Communication teams to drive better YouTube paid media campaigns. 5. Assist Senior Media Partners by setting up campaign builds in the system - determine campaign targeting, manage keyword lists, upload creative, develop ad copy, and execute A/B testing plans created by the management team. **What’s Needed?** 1. Bachelor's degree in Marketing, Business, Communications, or related field preferred. 2. 1-2 years overall experience with 1-2 years YouTube Media Buying and execution required; experience in Toy/Kid, Entertainment, or Retail sectors is a plus. 3. Knowledge of YouTube platform, Google Ads, Google's Display & Video 360 Software, and YouTube analytics platforms. 4. Knowledge of SEO practices, keyword research, and content optimization. 5. Skilled at Microsoft Excel Reporting (calculations, pivot tables, etc.). **What’s in it for me?** 1. Opportunity to work with a leading company in the industry. 2. Gain experience in YouTube Media Buying and campaign optimization. 3. Collaborate with a dynamic and skilled team. 4. Competitive pay rate. 5. Professional growth and development opportunities. If this is a role that interests you and you’d like to learn more, click apply now and a recruiter will be in touch with you to discuss this great opportunity. We look forward to speaking with you! **About ManpowerGroup, Parent Company of:** **Manpower, Experis, Talent Solutions, and Jefferson Wells** _ManpowerGroup® (NYSE: MAN), the leading global workforce solutions company, helps organizations transform in a fast-changing world of work by sourcing, assessing, developing, and managing the talent that enables them to win. We develop innovative solutions for hundreds of thousands of organizations every year, providing them with skilled talent while finding meaningful, sustainable employment for millions of people across a wide range of industries and skills. Our expert family of brands –_ **_Manpower, Experis, Talent Solutions, and Jefferson Wells_** _–_ creates substantial value for candidates and clients across more than 75 countries and territories and has done so for over 70 years. We are recognized consistently for our diversity - as a best place to work for Women, Inclusion, Equality and Disability and in 2022 ManpowerGroup was named one of the World's Most Ethical Companies for the 13th year - all confirming our position as the brand of choice for in-demand talent. ManpowerGroup is committed to providing equal employment opportunities in a professional, high quality work environment. It is the policy of ManpowerGroup and all of its subsidiaries to recruit, train, promote, transfer, pay and take all employment actions without regard to an employee's race, color, national origin, ancestry, sex, sexual orientation, gender identity, genetic information, religion, age, disability, protected veteran status, or any other basis protected by applicable law.