Marketing Specialist
Cushman & Wakefield
Job Title
Marketing SpecialistJob Description Summary
The Marketing Specialist works within a fast-paced environment with Cushman & Wakefield real estate professionals, the properties and owners they represent, and within the Property Marketing COE Team to develop and deliver industry-best property marketing strategies, plans, deliverables and outcomes. Under the leadership of the East Region Property Marketing Marketing Manager, the Marketing Specialist is the point person for property marketing assignments, providing marketing expertise and recommendations, working collaboratively with our fee earners and a property marketing team of copy writers / strategists and graphic designers—both in house and third party—to bring campaigns to life.Job Description
Responsibilities:
Serve as the day-to-day point of contact for the Brokerage Team / Leasing TeamWith Copy Writers/Strategic Marketers, collect critical project details from the Brokerage Team Lead calls and meetings with the Brokerage/Leasing team as required Establish and communicate project schedule to all project participantsWork with Brokerage Team to assemble all required assets in a centralized project collaboration space Work with Brokerage/Leasing team and marketing team to develop the project strategyWork with Copy Writers/Strategic Marketers and Graphic Designers to execute approved design and messaging directionManage the project workflow day-to-day to ensure an efficient and effective production schedule, adhering to standard processes to ensure consistency and efficiencyCommunicate with Brokerage / Leasing team on project updates, either through status calls or other channels On a case-by-case basis, serve in a client-facing role in planning and project status meetingsEscalate challenges to the COE Team Lead, as necessary Ensure feedback and edits are incorporated into drafts, making ad hoc revisions to marketing collateral as necessaryEnsuring final on-time delivery off all project assets and deliverables Maintain project databases, tracking tools, and project delivery and management toolsProvide campaign reporting metrics to the Brokerage/Leasing Team and ownership and recommend improvements to enhance performanceQualifications:
Bachelor's degree3-4+ years of experience—real estate, architecture or commercial construction marketing experience preferredAbility to independently achieve successful outcomes on all activities with minimal supervisionAbility to manage multiple projects at one in a fast-paced environmentExcellent written, oral communication skills and problem-solving skillsProven ability to work across different audiences, personalities and experience levels.Strong relationship management skills and ability to successfully partner with both internal and external stakeholders and project participantsSelf-motivated but works well in group environment.Cushman & Wakefield also provides eligible employees with an opportunity to enroll in a variety of benefit programs, generally including health, vision, and dental insurance, flexible spending accounts, health savings accounts, retirement savings plans, life, and disability insurance programs, and paid and unpaid time away from work. In addition to a comprehensive benefits package, Cushman and Wakefield provide eligible employees with competitive pay, which may vary depending on eligibility factors such as geographic location, date of hire, total hours worked, job type, business line, and applicability of collective bargaining agreements.
The compensation that will be offered to the successful candidate will depend on factors such as whether the position is covered by a collective bargaining agreement, the geographic area in which the work will be performed, market pay rates in that area, and the candidate’s experience and qualifications.
The company will not pay less than minimum wage for this role.
Cushman & Wakefield is an Equal Opportunity employer to all protected groups, including protected veterans and individuals with disabilities. Discrimination of any type will not be tolerated.
In compliance with the Americans with Disabilities Act Amendments Act (ADAAA), if you have a disability and would like to request an accommodation in order to apply for a position at Cushman & Wakefield, please call the ADA line at 1-888-365-5406 or email HRServices@cushwake.com. Please refer to the job title and job location when you contact us.
INCO: “Cushman & Wakefield”
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