OPENTEXT - THE INFORMATION COMPANY
OpenText is a global leader in information management, where innovation, creativity, and collaboration are the key components of our corporate culture. As a member of our team, you will have the opportunity to partner with the most highly regarded companies in the world, tackle complex issues, and contribute to projects that shape the future of digital transformation.
AI-First. Future-Driven. Human-Centered.
At OpenText, AI is at the heart of everything we do—powering innovation, transforming work, and empowering digital knowledge workers. We are hiring talent AI can't replace to help us shape the future of information management. Join us.
Marketing Manager Benelux
This position is responsible for ensuring the success of the BeNeLux Marketing effort in EMEA. This requires the delivery of effective Marketing Campaigns to the regional Sales teams and in growing demand for OpenText solutions across a number of business solutions.
Reporting to the Marketing Director, Delphine Theolier, and working closely with Sales Teams (we have a cross BU responsibility), the position requires a combination of leadership, management but mainly domain marketing skills, which will be leveraged to drive the campaigns necessary to meet the regional business pipeline goals.
Position Requirements
Proven track experience in delivering Digital Programmes/CampaignsBachelor's degree or equivalent educationMinimum of 8 years’ experience of Marketing in a large software companyHistory and track record of achievement in assisting Sales with revenue attainment objectivesExperience of managing a Marketing budget effectivelyA strong understanding of digital marketing processes and systems, including Eloqua Marketing Automation platform or SwoogoFamiliarity with lead generation and lead management tactics and processes, pipeline management and the associated measures and metricsA strong professional presence capable of commanding attention from both internal and external audiences.A good understanding of how social media can be used as part of an effective Marketing planStrong written and spoken communication skills in both native tongue and EnglishGood social skills, enabling informal networking with key stakeholders.Excellent facilitation skills, including the ability to run a workshop successfullyThe ability to influence and persuade others and respond to objections successfullyStrong presentation skillsEffective user of Microsoft Office applications
You are Great At:
Major Duties and Responsibilities
Develop and deliver marketing plans that meet pipeline objectives.Leverage local, EMEA and corporate resources to ensure the plan is executed effectively and Business Unit pipeline targets met.Track and report both the Marketing ‘mix’ of activities and channels and associated results, gauge success and make adjustments to the plan as required. Ensure that the success can be tracked effectively and demonstrate the return on investment for the budget and resources allocatedEnsure an up to date Marketing record of Marketing success is maintained, including customer profiles and campaign successes.Spend the budget to planShare experiences and successes with peers and Management to increase the effectiveness of the OpenText Marketing networkParticipate and present updates on a regular basis to key stakeholdersAct as a brand ambassador for the OpenText BrandEnsure that all procurement for all campaigns meets compliance standardsWherever engaged in the execution of campaigns, and locally-engaged third party marketing suppliers have been engaged supervise the engagement and coordination of these resources to ensure good value for money and compliance with OpenText standards.Develop and keep Marketing skills current and in-line with OpenText requirements
OpenText's commitment to diversity and inclusion surpasses legal requirements, evident in our Equal Employment Opportunity Statement of Policy which promotes a respectful and empowering environment for employees of all backgrounds, culture, national origin, race, color, gender, gender identification, sexual orientation, family status, age, veteran status, disability, religion, or other basis protected by applicable laws.
If you need assistance and/or a reasonable accommodation due to a disability during the application or recruiting process, please contact us at hr@opentext.com. Our proactive approach fosters collaboration, innovation, and personal growth, enriching OpenText's vibrant workplace.
Compensation: At OpenText, we offer a thoughtfully designed benefits package that supports your physical, emotional, and financial wellbeing. A summary of those benefits can be found on our Why Join Us page. As you move through the hiring process, we’re happy to provide more details about our compensation programs, including variable and commission compensation opportunities for eligible roles, vacation entitlement, and paid time off.
Salary Range: $x - $x; Depending on the candidate’s education, experience, skills, geographical location, and alignment with internal equity and external market, actual salary may vary and be higher or lower than the range posted.
AI Usage Disclosure: As part of our commitment to transparency, we use artificial intelligence (AI) tools to assist in various stages of our recruitment process, including resume screening, candidate matching, interview scheduling, and communications. These tools are designed to improve efficiency, reduce bias, and enhance candidate experience. All decisions regarding hiring are made by qualified human professionals, and we continuously monitor our AI systems to ensure fairness and compliance with applicable regulations.