Our client, a leading organization in the tool manufacturing industry, is seeking a dedicated and innovative Marketing Intelligence Analyst to join their dynamic team. As a vital member of the marketing department supporting strategic initiatives, the ideal candidate will demonstrate analytical thinking, collaboration, and a proactive mindset to drive impactful marketing decisions and growth. **Job Title:** Marketing Intelligence Analyst **Location:** Atlanta, GA **Pay Range: $45-$55/hourly** **Shift: 8:00 AM - 5:00 PM** **What's the Job?** + Design, develop, and maintain marketing dashboards using Power BI to deliver real-time insights on campaigns, audiences, content, and communication channels. + Analyze historical and current marketing data to identify trends, opportunities, and key drivers influencing campaign effectiveness and audience engagement. + Create and apply predictive models to forecast campaign outcomes, optimize channel strategies, and support data-driven marketing planning. + Support AI-driven marketing initiatives, including persona enrichment, experimentation, and performance testing to enhance campaign precision and impact. + Translate complex datasets and analytics into clear, actionable recommendations for marketing leadership and teams to inform strategic decisions. **What's Needed?** + Bachelor’s degree in Business, Marketing, Data Analytics, Information Systems, or a related field. + At least 2 years of experience in business intelligence, analytics, or data analysis supporting marketing teams or reporting on marketing performance. + Proficiency with Power BI, including report building, data modeling, and DAX functions. + Strong understanding of SQL for data querying and transformation. + Experience working with marketing data sources such as campaign, channel, audience, or engagement data. **What's in it for me?** + Opportunity to work with cutting-edge marketing analytics tools and AI applications. + Collaborate with a diverse and innovative team committed to data-driven success. + Contribute to impactful marketing strategies that influence business growth. + Enhance your skills in predictive modeling, data integration, and dashboard development. + Be part of a forward-thinking organization that values continuous learning and development. **Upon completion of waiting period associates are eligible for:** + Medical and Prescription Drug Plans + Dental Plan + Supplemental Life Insurance + Short Term Disability Insurance + 401(k) If this is a role that interests you and you'd like to learn more, click apply now and a recruiter will be in touch with you to discuss this great opportunity. We look forward to speaking with you! **About ManpowerGroup, Parent Company of: Manpower, Experis, Talent Solutions, and Jefferson Wells.** _ManpowerGroup® (NYSE: MAN), the leading global workforce solutions company, helps organizations transform in a fast-changing world of work by sourcing, assessing, developing, and managing the talent that enables them to win. We develop innovative solutions for hundreds of thousands of organizations every year, providing them with skilled talent while finding meaningful, sustainable employment for millions of people across a wide range of industries and skills. Our expert family of brands –_ **_Manpower, Experis, Talent Solutions, and Jefferson Wells_** _–_ creates substantial value for candidates and clients across more than 75 countries and territories and has done so for over 70 years. We are recognized consistently for our diversity - as a best place to work for Women, Inclusion, Equality and Disability and in 2023 ManpowerGroup was named one of the World's Most Ethical Companies for the 14th year - all confirming our position as the brand of choice for in-demand talent. ManpowerGroup is committed to providing equal employment opportunities in a professional, high quality work environment. It is the policy of ManpowerGroup and all of its subsidiaries to recruit, train, promote, transfer, pay and take all employment actions without regard to an employee's race, color, national origin, ancestry, sex, sexual orientation, gender identity, genetic information, religion, age, disability, protected veteran status, or any other basis protected by applicable law.