Marketing & Digital Communications Client Coordinator
Diversified
At Diversified, we partner with some of today’s top organizations to deliver solutions that are leading tomorrow’s technology. From bringing the excitement on the field closer to the fans in the stands to connecting 911 operators with their dispatch team – from optimizing operating room efficiencies to enhancing enterprise collaboration across the world – we bring the best and brightest the industry has to offer to each and every project.
Are you looking to take your career to the next level? Acquire new skills and make an impact while growing your career. Be a valued member of our team here at Diversified.
About the Role:
As a Client Coordinator, you’ll play a key role in translating business needs into timely, effective marketing execution — helping bring the voice of the customer to life across our brands and markets. This role is ideal for someone who thrives in marketing production and operations within a B2B2C environment. You’ll work closely with internal clients, shared services, and external partners to deliver high-impact communications that support both business growth and customer needs. We’re looking for someone who can become a subject matter expert in the client's capabilities and marketing operations, with a strong understanding of our diverse portfolio and the markets we serve, including Beauty & Personal Care, Building & Infrastructure, Consumer Electronics, and Mobility & Transportation. You’ll help enable go-to-market execution through advanced personalization, segmentation, automation, and operational excellence — delivering targeted, timely, and customer-centric communications that support our strategic goals. This role is based on-site in Midland, MI. Primary Responsibilites: Strategic Liaison & Project Management • Serve as the primary connection between business teams (clients) and marcom production stakeholders. • Help in executing strategic marketing plans into actionable communication tactics. • Manage multiple projects simultaneously, ensuring timelines, deliverables, and quality standards are met. Digital Campaign Support • Support end-to-end omnichannel campaign setup; including tracking, and end-to-end reporting. • Upload leads to CRM and ensure proper data flow for campaign performance. • Provide digital support for tradeshows and events, including pre- and post-event communications. Content Development & Execution • Coordinate and support a wide range of communication tactics: o Email marketing campaigns (Eloqua) o .com content enhancements and staging documentation o Customer-facing collateral (digital and print) o Internal communications o Technical and marketing copywriting across all mediums o Social media coordination and content development Event & Administrative Support • Assist with tradeshow logistics and coordination. • Manage administrative tasks such as printing, asset tracking, and physical material handling. Consultation & Best Practices • Advise internal clients on production timelines, turnaround expectations, and best practices—especially as they relate to the client's systems and the unique needs of our specialty businesses. • Educate teams on timelines, requirements, and workflows. • Collaborate with creative teams to ensure brand alignment and visual consistency. • Partner with global translation teams to support multilingual content. Reporting & Governance • Track time and project status for reporting and invoicing. • Identify process improvement opportunities and support governance efforts to streamline execution. Required Qualifications: High School Diploma or GED Associates or BA preferred General Skills: • Proactive, solution-oriented mindset • Strong attention to detail • Ability to manage time and meet deadlines • Self-motivated and process-driven • Comfortable working independently and collaboratively • Ability to learn and apply technical language and claims Project Management: • Strong organizational and multitasking skills • Ability to manage multiple priorities in a fast-paced environment • Experience with Workfront or similar project management tools • Ability to plan, execute, and deliver projects with minimal supervision • Adaptability and focus under pressure Communication: • Excellent written and verbal communication skills • Familiarity with industry terminology and marketing language • Experience working with cross-functional teams and external agencies Technology & Tools: • Microsoft Office Suite (Word, Excel, PowerPoint, Teams, SharePoint) • LAN shares • Eloqua (email marketing platform) and CRM • Adobe Suite Workfront (project management) • Familiarity with Creative Studio processes • Asset management systems Preferred Qualifications: • Background in B2B or B2B2C marketing communications • Experience in marketing operations and administrative production support • Familiarity with global marketing environments and cross-time-zone collaboration At Diversified, our people are our most valuable asset, and we provide a global, diverse work culture, benefits, and resources to support you. We have a strong culture of internal career growth and our benefits package includes: Medical, Dental, Vision, and Life Insurance, 401k, PTO, and much more.
Confirm your E-mail: Send Email
All Jobs from Diversified