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Duties:

Design and lead end-to-end primary market research (qualitative and quantitative) to inform brand strategy, patient engagement, HCP interaction, and campaign development in a rare disease indicationManage key quantitative studies (e.g., ATU, Promo Effectiveness) and ad hoc pulse surveysWork closely with both the HCP and Patient Marketing teams to ensure that strategic tactics and messaging are aligned to each customer group's needsProvide strategic insights to help guide HCP and patient marketing decisions to optimize tactical execution of brand strategiesCollaborate cross-functionally with Marketing, Medical Affairs, Commercial Operations, Market Access, Sales, and Advanced and Performance Analytics Leads to ensure insights are embedded into strategic planningManage external research partners and ensure high-quality, compliant (in collaboration with PV/Legal), and timely project executionPresent findings and strategic recommendations to cross-functional stakeholders in conjunction with external research partnersIdentify knowledge gaps and proactively recommend research approaches to effectively address them leading to business impact

Skills:

Advanced degree (MBA, MPH, PhD) or other equivalent experience a plusDemonstrated experience in rare disease research, with a strong understanding of the unique challenges in small patient populations, diagnostic journeys, and treatment landscapesDemonstrated track record showing high business impactStrong analytical skills, problem-solving, and critical thinkingProven ability to influence brand strategy and tactical execution through data-driven insights and recommended actionsStrong communication and storytelling skills with executive presence

Education:

BA/BS degree required8+ years of experience, including 4 years of direct involvement in market research 1446816_1770763630 To Apply for this Job Click Here