Company Description

NBCUniversal is one of the world's leading media and entertainment companies. We create world-class content, which we distribute across our portfolio of film, television, and streaming, and bring to life through our global theme park destinations, consumer products, and experiences. We own and operate leading entertainment and news brands, including NBC, NBC News, NBC Sports, Telemundo, NBC Local Stations, Bravo, and Peacock, our premium ad-supported streaming service. We produce and distribute premier filmed entertainment and programming through our powerhouse film and television studios, including Universal Pictures, DreamWorks Animation, and Focus Features, and the four global television studios under the Universal Studio Group banner, and operate industry-leading theme parks and experiences around the world through Universal Destinations & Experiences, including Universal Orlando Resort, home to Universal Epic Universe, and Universal Studios Hollywood. NBCUniversal is a subsidiary of Comcast Corporation. Visit www.nbcuniversal.com for more information.

Our impact is rooted in improving the communities where our employees, customers, and audiences live and work. We have a rich tradition of giving back and ensuring our employees have the opportunity to serve their communities. We champion an inclusive culture and strive to attract and develop a talented workforce to create and deliver a wide range of content reflecting our world.

Job Description

​​​​​The Manager, In-Theater Marketing oversees in‑theater marketing initiatives across all Universal Pictures and Focus Features titles. Specifically, managing campaign execution with domestic exhibitors, translating marketing strategy into compelling exhibitor marketing programs, while maintaining strong internal and external relationships.  The role is based in Universal City, California, and reports to the Vice President, In-Theater Marketing.

The position requires strong project management, organizational, presentation, negotiation, and problem‑solving skills, as well as a solid understanding of digital marketing and the exhibitor ecosystem.

While part of the Theatrical Distribution organization, the In-Theater Marketing team partners closely with the broader Universal marketing teams and exhibition partners to deliver innovative in‑theater marketing programs that drive awareness and engagement throughout the theatrical lifecycle.

Essential Responsibilities

Attend internal marketing meetings and synthesize in‑theater opportunities, key takeaways, and actionable next stepsManage multiple in‑theater marketing projects simultaneously, providing clear and consistent status updates to stakeholdersLead select in‑theater marketing initiatives for Universal Pictures and Focus Features under the VP of In‑Theatre MarketingBuild, update, and finalize campaign calendars, tracking documents, reports, and presentations to support project executionExecute exhibitor partnerships and in‑theater marketing campaigns aligned with strategic goals, creative direction, and budgetMaintain strong relationships with exhibition partners; pitch marketing concepts to secure opportunities and confirm programsCollaborate cross‑functionally with Creative, Publicity, Brand, International, Digital, and Experiential teams to drive cohesive campaignsDevelop high‑quality presentations and campaign decks using Keynote and PowerPointAnalyze exhibitor post‑campaign reports and box‑office data to inform future strategies and experiential opportunitiesLeverage historical and real‑time data (trailer impressions, CPM analysis, box‑office trends) to guide placement strategies and promotional effortsEnsure accuracy in campaign reporting and trailer placement auditsIdentify challenges proactively and develop solutions to maintain timelines and maximize marketing impactTrack and manage global in‑theater marketing assets, timelines, and initiatives across domestic and international teamsOversee cross‑regional workflows and ensure alignment on project status across teamsLead cinema partnerships with food and beverage brands and other exhibition‑space partners

Qualifications3 plus years of marketing experience, preferably in the theatrical or in‑theater spaceAdvanced Keynote and PowerPoint skills, with extensive experience building decks that support campaigns and storytellingAdvanced Excel skills and familiarity with analytics platforms such as Google Data Studio, Power BI, and MovieMeasure for campaign performance trackingAt least 1 year of experience negotiating with internal and external partners for marketing supportExperience using data visualization tools to present insights clearly to stakeholdersProven project management and analytical experience

Desired Characteristics:

Bachelor’s degree in Marketing, Cinematic Arts, or a related fieldStudio brand development or marketing experienceExperience working with cinema exhibitors or within the exhibition ecosystemFamiliarity with in‑theater media formats, experiential executions, and theatrical marketing timelinesExcellent verbal, written, and messaging communication skillsExperience with Google Studio or related Google marketing toolsProven success in fast‑paced, rapidly changing environments with the ability to pivot quicklyPassion for movie theaters and strong industry knowledgeStrong track record of collaboration and teamworkAbility to build and maintain positive relationships with exhibition partnersExperience in in‑theater marketing

Additional Requirements:

Hybrid: This position has been designated as hybrid, contributing a minimum of four days a week.

This position is eligible for company sponsored benefits, including medical, dental and vision insurance, 401(k), paid leave, tuition reimbursement, and a variety of other discounts and perks. Learn more about the benefits offered by NBCUniversal by visiting the Benefits page of the Careers website.

Salary range: $80,000 - $105,000 (bonus eligible)

Additional Information

As part of our selection process, external candidates may be required to attend an in-person interview with an NBCUniversal employee at one of our locations prior to a hiring decision. NBCUniversal's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law.

NBCUniversal will consider for employment qualified applicants with criminal histories, or arrest or conviction records, in a manner consistent with relevant legal requirements, including the City of Los Angeles' Fair Chance Initiative For Hiring Ordinance, the Los Angeles County Fair Chance Ordinance for Employers, and the California Fair Chance Act, where applicable.

If you are a qualified individual with a disability or a disabled veteran and require support throughout the application and/or recruitment process as a result of your disability, you have the right to request a reasonable accommodation. You can submit your request to [email protected].