Key Accounts Manager - Digital Commerce
PepsiCo
Overview Support the E-Comm Lead towards business development within India Region for Foods category, formulating strategy and drive the E-com Sales on key customer accounts in line with global e-commerce strategy. Work closely with the Key accounts and generate business and revenue. The role independently manages identifying, evaluating and onboarding of all new customers. Responsibilities Evaluate relevant market competition and take proactive measures to drive the Sales & Share AOP delivery for the channel Understand the e-com business models and the levers to establish category captaincy. Develop insights with customers and drive strategic activation plans Work closely with supply chain teams to forecast demand and deliver OFR Work closely with TS & commercial teams to ensure promo & visibility spends as per guardrails set for the business Establish & deliver the NPD metrics and ensure healthy mix of NPD revenue On-board new and upcoming E-Com customers Qualifications Education: MBA from tier 1/2 B-school with a 3-4 years of experience Industry: E-Commerce or Quick Commerce or FMCG Functional Experience: e-Commerce Business Strong planning, execution & analytical skills Strategic thinking and agenda setting; sharp business acumen with external focus and consumer / technology trend orientation Creative passion – in terms of disruptive biz model and brand / sales activation Result-orientation, entrepreneurship and business building skills People leadership, bias for building a learning organization Strong relationship building skills
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