OverviewNeoReach is seeking a Growth & Analytics Lead to own the engine that turns attention, data, and credibility into revenue. This role sits at the intersection of growth, analytics, and strategy, with end-to-end ownership across acquisition, lifecycle, attribution, and industry intelligence.This is a hands-on, builder role for someone who wants to make the creator economy measurable, provable, and scalable — and then use those insights to directly drive pipeline, product adoption, and monetization across NeoReach’s platforms.ResponsibilitiesOwn paid media across LinkedIn, Meta, TikTok, and SearchBuild and execute account-based marketing (ABM) programs for enterprise brand leadsDesign and optimize lead capture, scoring, routing, and lifecycle flows from first touch through sales handoffDrive creator product waitlist growth, activation, and monetizationOwn subscription and creator revenue conversion funnelsBuild and manage lifecycle email programs for brands and creatorsDeliver attribution and ROI reporting tied directly to pipeline and revenueDesign, deploy, and analyze creator and brand surveysDevelop benchmarks, ongoing industry metrics, and a recurring Creator Economy IndexLead large-scale industry reports and data-driven infographicsBuild dashboards across pipeline, product adoption, creator revenue, and press impactTranslate insights into PR angles, content direction, sales enablement, and executive reporting90-Day ExpectationsWithin your first 90 days, you will:Launch at least one scalable paid acquisition or ABM program tied to pipeline generationImplement or refine end-to-end attribution across paid, lifecycle, and sales touchpointsShip at least one live dashboard used by Sales and Leadership for decision-makingDesign and launch one creator or brand survey to fuel benchmarks or reportingDefine the roadmap for the Creator Economy Index and first industry reportEstablish clear growth, conversion, and revenue benchmarks across creator and brand funnels