**What's The Role** The **Executive Senior Manager – Retail Sales** is a dynamic leader responsible for driving a **customer-first culture** and delivering **customer service excellence** across all retail locations. This role focuses on achieving aggressive sales targets for **top-up, prepaid, postpaid, broadband, and handset sales** , while streamlining retail standards and ensuring consistency in execution. The position requires strong collaboration with the Retail Operations & Controls Manager and includes accountability for **sales training and coaching** , launching new products in stores, and expanding the retail footprint through zoning and building new stores to ensure full coverage across The Bahamas **What You'll Do** **Sales Leadership & Growth** + Drive retail sales performance across all product lines: + KPI: Achieve **monthly top-up revenue growth ≥ 8%** + KPI: Increase prepaid activations by **≥ 10% YoY** + KPI: Achieve **monthly postpaid subscriber growth ≥ 7%** + KPI: Grow broadband subscriptions by **≥ 12% annually** + KPI: Achieve **handset sales target per store per month** (e.g., **X units** ) + **Top-up Sales** + **Prepaid Sales** + **Postpaid Sales** + **Broadband Sales** + **Handset Sales** **Customer-First Culture & Service Excellence** + Champion a culture of **customer-first** and **service excellence** across all retail locations. + KPI: + **Customer Satisfaction (CSAT) ≥ 90%** + **Net Promoter Score (NPS) ≥ +20** **Retail Standards & Consistency** + Streamline and enforce retail standards, ensuring uniform execution across all locations. + KPI: + **100% compliance with retail standards and SOPs** **New Product Launches & Buy-In** + Lead the introduction of new products in retail stores, ensuring staff engagement and customer adoption. + KPI: + **Successful launch of all new products within defined timelines** + **Achieve product adoption targets within 90 days of launch** **Retail Footprint Expansion** + Develop zoning strategies and oversee the building of new stores to ensure full coverage and support across The Bahamas. + KPI: + **Retail coverage plan executed within agreed timelines** + **Minimum X new stores opened annually based on strategic plan** **Collaboration & Partnership** + Work closely with the Retail Operations & Controls Manager to align operational efficiency with sales objectives. + KPI: + Joint initiatives implemented quarterly to improve sales and operational synergy **Sales Training & Coaching** + Develop and deliver sales training programs to enhance product knowledge, upselling techniques, and customer engagement. + KPI: + 100% completion of sales training programs + Improvement in sales conversion rate by ≥ 15% post-training **Continuous Improvement** + Identify and implement strategies to optimize sales processes and improve customer experience. + KPI: + **Minimum 3 major sales process improvements annually** **Reporting & Analytics** + Monitor and report on sales performance, customer metrics, and training effectiveness. + KPI: **Monthly reporting accuracy ≥ 99%** **Knowledge & Experience** + Bachelor’s degree in business administration, Sales, Marketing, or related field (Master’s preferred). + 8+ years of experience in retail sales leadership, with proven success in driving multi-product growth. + Strong understanding of retail operations, customer experience, and sales training methodologies. + Experience in **new product launches** and **retail footprint expansion** . + Excellent leadership, communication, and coaching skills. + Energetic, results-driven, and passionate about customer service excellence. **Who We Are** We are the leading telecommunications company, connecting more than 40 markets in Latin America and the Caribbean with our video, broadband internet, telephony, and mobile services under the consumer brands VTR, Flow, Liberty, Más Móvil, BTC, and Cabletica. We started small, and now we’re growing. We’re excited about the future as we strive to unlock opportunities in the region **Why Join Us** Technology excites us enables us and drives us. We´re proud of the services we provide, the markets that we serve, and our people coming together to enhance our customers´ lives with technology so that they can connect, work, live and play without missing beat. Throughout Liberty Latin America, our passion and pride are brought to life through our shared vision to bring innovation that will create moments that matter to our customers, delivering growth in our markets with one vision, one culture, and one team. _Liberty Latin America provides equal employment and advancement opportunities to all colleagues and applicants for employment without regard to age, color, citizenship, disability or perceived disability, ethnicity, gender, gender identity or expression, genetic information, marital or domestic partner status, military or veteran status, national origin, pregnancy/childbirth, race, religion, sexual orientation, or any other category protected by federal, state, and/or local laws_ _\#LI-PW1_ **Knowledge & Experience** + Bachelor’s degree in business administration, Sales, Marketing, or related field (Master’s preferred). + 8+ years of experience in retail sales leadership, with proven success in driving multi-product growth. + Strong understanding of retail operations, customer experience, and sales training methodologies. + Experience in **new product launches** and **retail footprint expansion** . + Excellent leadership, communication, and coaching skills. + Energetic, results-driven, and passionate about customer service excellence. **Who We Are** We are the leading telecommunications company, connecting more than 40 markets in Latin America and the Caribbean with our video, broadband internet, telephony, and mobile services under the consumer brands VTR, Flow, Liberty, Más Móvil, BTC, and Cabletica. We started small, and now we’re growing. We’re excited about the future as we strive to unlock opportunities in the region **Why Join Us** Technology excites us enables us and drives us. We´re proud of the services we provide, the markets that we serve, and our people coming together to enhance our customers´ lives with technology so that they can connect, work, live and play without missing beat. Throughout Liberty Latin America, our passion and pride are brought to life through our shared vision to bring innovation that will create moments that matter to our customers, delivering growth in our markets with one vision, one culture, and one team. _Liberty Latin America provides equal employment and advancement opportunities to all colleagues and applicants for employment without regard to age, color, citizenship, disability or perceived disability, ethnicity, gender, gender identity or expression, genetic information, marital or domestic partner status, military or veteran status, national origin, pregnancy/childbirth, race, religion, sexual orientation, or any other category protected by federal, state, and/or local laws_ _\#LI-PW1_ **What You'll Do** **Sales Leadership & Growth** + Drive retail sales performance across all product lines: + KPI: Achieve **monthly top-up revenue growth ≥ 8%** + KPI: Increase prepaid activations by **≥ 10% YoY** + KPI: Achieve **monthly postpaid subscriber growth ≥ 7%** + KPI: Grow broadband subscriptions by **≥ 12% annually** + KPI: Achieve **handset sales target per store per month** (e.g., **X units** ) + **Top-up Sales** + **Prepaid Sales** + **Postpaid Sales** + **Broadband Sales** + **Handset Sales** **Customer-First Culture & Service Excellence** + Champion a culture of **customer-first** and **service excellence** across all retail locations. + KPI: + **Customer Satisfaction (CSAT) ≥ 90%** + **Net Promoter Score (NPS) ≥ +20** **Retail Standards & Consistency** + Streamline and enforce retail standards, ensuring uniform execution across all locations. + KPI: + **100% compliance with retail standards and SOPs** **New Product Launches & Buy-In** + Lead the introduction of new products in retail stores, ensuring staff engagement and customer adoption. + KPI: + **Successful launch of all new products within defined timelines** + **Achieve product adoption targets within 90 days of launch** **Retail Footprint Expansion** + Develop zoning strategies and oversee the building of new stores to ensure full coverage and support across The Bahamas. + KPI: + **Retail coverage plan executed within agreed timelines** + **Minimum X new stores opened annually based on strategic plan** **Collaboration & Partnership** + Work closely with the Retail Operations & Controls Manager to align operational efficiency with sales objectives. + KPI: + Joint initiatives implemented quarterly to improve sales and operational synergy **Sales Training & Coaching** + Develop and deliver sales training programs to enhance product knowledge, upselling techniques, and customer engagement. + KPI: + 100% completion of sales training programs + Improvement in sales conversion rate by ≥ 15% post-training **Continuous Improvement** + Identify and implement strategies to optimize sales processes and improve customer experience. + KPI: + **Minimum 3 major sales process improvements annually** **Reporting & Analytics** + Monitor and report on sales performance, customer metrics, and training effectiveness. + KPI: **Monthly reporting accuracy ≥ 99%**