Director, Account Executive - DGMN
Dollar General
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Company Overview
**General Summary**
The Director, Media Account Executive for DG Media Network leads a sales vertical and oversees a team of account executives responsible for managing client relationships and driving revenue growth. This role combines strategic leadership with hands-on management of key client partnerships, ensuring consistent achievement of sales targets and advancement of long-term business opportunities. The Director guides their team in identifying client needs, developing integrated media strategies in collaboration with internal planning, insights, and buying teams, and delivering high-quality campaign execution.
This leader is accountable for accurate pipeline management, effective forecasting, and maintaining strong top-to-top engagement across client organizations and agency partners. The ideal candidate is an experienced media sales leader with a track record of exceeding goals, developing talent, leveraging shopper data and insights, and building scalable client partnerships. They bring a proactive, growth-minded approach and take ownership of the results delivered by their vertical.
Job Details
**Duties & Responsibilities**
§ Leading a team of DGMN Account Executives
§ Owning a vertical of business and driving the selling cycle (directly and indirectly) with a portfolio of CPG clients including working with different groups that own advertising and marketing budgets, while fostering trusted relationships with leadership among all clients within their book
§ Demonstrating how to identify opportunity using shopper insights and tying those insights through to media activation opportunities to meet client KPIs
§ Forecasting and managing pipeline on behalf of their team and setting right expectations to ensure proper pipeline and forecasting
§ Collaborating internally with a network of support functions including Product, Operations, Media Buyers, Media Planners, Insights, and Data Science to deliver the best of DGMN
Qualifications
**Knowledge, Skills and Abilities**
§ Proven experience evaluating media performance and insights to provide thought leadership and recommendations for action
§ Excellent interpersonal and communication skills, verbal, written, presentation, people, and diplomacy skills
§ Executive presence and readiness to engage with C-Suite leadership
§ Ability to oversee, lead, and develop team members cross functionally (ex. Category Marketing, Sales/Partnership Marketing, Data Science, Planning and Buying and Tech teams
§ Ability to navigate with cross functional tech teams and managing tech solution architects for ad hoc development needs
§ Bias for action to manage and make decisions to advance the work in a fast-paced environment
**Work Experience &/or Education:**
+ Bachelors' degree B.A. / B.S or equivalent work experience.
+ 8-10 years of Marketing experience with 6+ Digital media and advertising experience, with at least 2 years managing a media sales team
+ Experience leading a sales team in the media ecosystem, with demonstrable ability to hit and exceed targets
+ Experience engaging with retailers and CPG clients across marketing verticals, including Ecomm, Trade, Shopper Marketing and Digital Media
+ Comfort interpreting closed-loop media measurement tying marketing to sales using retail data
+ Proven client leadership skills; ability to develop relationships and influence
+ Analytical acumen to make decisions; understand and optimize media campaigns
+ Strong interpersonal skills and ability to internally partner on behalf of their team and their clients
+ Ability to articulate and translate client needs to inform a media plan and DGMN’s roadmap
+ Strong understanding of digital and social platforms as well as their use in marketing
+ Excellent communication, presentation and interpersonal skills
+ Demonstrated ability to share actionable recommendations in a concise and persuasive manner
+ Travel is highly encouraged to advance client relationships
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