Job summary

As a Data & Marketing Systems Quant Analytics Manager on the Performance Marketing Operations and Transformation team , you will roll up your sleeves to design, implement, and optimize data-driven targeting strategies. You’ll be hands-on in campaign execution, collaborating with Marketing, Sales, Technology, and Product teams. Your work will establish best practices for data management, drive standardization, and promote a culture of analytics-driven marketing excellence through direct, practical involvement.
 

Job responsibilities

Develop and implement data management strategies for marketing execution through hands-on analysis and solution buildingLeverage data from multiple systems of record to refine customer targeting and optimize performance metrics with direct data manipulationDrive adoption of best practices for standardization and reusability of marketing data outputs by building and maintaining reusable assetsManage execution, monitoring, and quality of data projects to ensure seamless audience targeting, including hands-on troubleshooting and validationCollaborate with product and technology teams to create requirements and plans for product development and omni-channel initiatives, actively participating in technical discussions and solutioningEstablish and maintain strong working relationships with project leads, stakeholders, and subject matter experts through direct engagement and teamworkWork with business leadership to define and prioritize project objectives, plan deliverables, and oversee execution, including hands-on project tracking and reportingPromote a culture of data-driven decision making within the organization by sharing practical insights and resultsEnsure compliance with data governance and privacy standards through hands-on data management and documentationProvide thought leadership in data analytics and marketing technology, including hands-on evaluation and implementation of new toolsMentor junior analysts and contribute to team development through direct coaching and support

Required qualifications, capabilities and skills

Bachelor’s degree in Data Science, Statistics, Information Systems, or related fieldProven hands-on experience in data analytics or customer segmentationProficiency in SQL, Python, Segment, Excel, Tableau, Adobe, etc., with demonstrated ability to use these tools in daily workAbility to translate business requirements into technical specifications and communicate complex concepts to non-technical partnersStrong knowledge of digital marketing principles, with practical application in campaign executionTeam player with ability to build strong cross-business relationships through direct collaborationStrong communication skills with the ability to influence and manage stakeholders and senior management

Preferred qualifications, capabilities and skills

Experience in marketing operations and/or MarTech industry platforms, with hands-on involvement in platform setup and managementProficient in project management and agile tools such as Microsoft Project, Excel, PowerPoint, JIRA, and Confluence, with practical experience in project trackingExperience with customer data platforms (CDP) and marketing automation tools (Salesforce, Segment, SAS, Adobe, Microsoft, etc.), including hands-on configuration and usageExperience working with marketing technology agencies, digital agencies, IT consultancies, and/or digital marketing agenciesHigh energy, solutions-oriented individual able to manage multiple initiatives under tight deadlines, with a hands-on approach to problem solvingStrong relationship development and negotiating skills; able to earn respect and trust among business partners and team members through direct engagement