**Position Overview** The Creative Director plays a crucial role in shaping the visual identity and creative strategy of the Burlington brand. Responsibilities encompass various aspects of the creative process, from concept development to execution. This individual is a hands-on, inspiring leader with the ability to craft a clear and ownable off-price brand identity through impactful marketing experiences across all channels, including TV commercials, Audio, In Store Experience, Owned Media and Paid Media. The Creative Director will have a keen eye for aesthetics, a strong understanding of marketing within the retail industry, and the ability to translate trends into innovative designs. This individual is a strategic thinker and brand storyteller that informs execution to drive business goals. The Creative Director will be equally passionate about cultivating, guiding, and inspiring a team to create a collaborative environment of ideation, experimentation, and innovation. **A Day In The Life** **Brand Identity Development:** + Define and refine Burlington’s brand visual identity, ensuring consistency across all creative elements. + Develop and communicate the brand's unique aesthetic and design language. **Creative Direction and Strategy:** + Collaborate with marketing and business teams to align creative strategies with overall business objectives. + Stay abreast of industry trends and use consumer insights to inform creative decisions. + Provide creative direction for visual elements, including photography, graphics, and multimedia content. + Ensure that all creative assets align with the brand's guidelines and objectives. **Digital and Video Innovation :** + Pioneer digital innovation for paid media including campaigns for social and digital TV + Experience developing breakthrough TV spots including ideation, photography, and overseeing editing with external partners. + Lead evolution of photography and video strategy using in-house studio. **Conceptualization and Ideation:** + Lead brainstorming sessions and creative workshops to generate innovative ideas for campaigns, promotions, and overall brand experiences. + Develop compelling and on-brand concepts that resonate with target and new audiences. + Continue to align creative goals as technology changes and advances in medium and by creation. **Collaboration with Cross-Functional Teams:** + Work closely with marketing and merchandising teams to ensure creative assets support key business initiatives. + Collaborate with marketing partners to integrate creative elements into various channels, including online and offline platforms and align with marketing leadership. **Team Leadership and Management:** + Lead and inspire a creative team, including graphic designers, photographers and videographers, and other creative professionals. + Foster a collaborative and innovative work environment. Listen to learn and convey clear messaging to team and stakeholders. + Build trust and partnerships throughout the team to ensure effective leadership. **You'll Come With** + Our ideal candidate will have a Bachelor’s degree in Marketing or relevant field. + 5-10 years of strong leadership skills in managing and inspiring an **in-house** creative team. + Advanced skills in Adobe Creative Suite on Mac platform, specifically Photoshop, Illustrator, InDesign, Lightroom and After Effects. + Other relevant creative software experience such as digital asset management and/or licenses are preferred. + Retail experience, either directly or in a client-service capacity. + Strong brand development experience- IN STORE Marketing strongly preferred. + Off Price or in-house experience a plus! + Multi-channel paid media experience – inclusive of TV, audio, digital media, and paid social. + Web development experience (note, Burlington does not operate an e-commerce site). + Video and Photography Direction Experience. + Strong collaboration, communication and listening skills; strong ability to influence others. + Innovative and disruptive thinking, while displaying an openness to learning and new ideas – including taking inspiration from others. \#LI-KG2 **Come join our team. You’re going to like it here!** You will enjoy competitive wages, flexible hours, and an associate discount. Burlington’s benefits package includes medical, dental and vision coverage including life and disability insurance. Full-time associates are also eligible for paid time off, paid holidays and a 401(k) plan. We are a rapidly growing brand and provide a variety of training and development opportunities so our associates can grow with us. Our teams work hard and have fun together! Burlington associates make a difference in the lives of customers, colleagues, and the communities where we live and work every day. Burlington Stores, Inc. is an equal opportunity employer committed to workplace diversity. **Pay Range** $135,000.00 - $175,000.00 **Posting Number** 2025-228944 **Location** New Jersey-Burlington **Address** 2006 Route 130 North **Zip Code** 08016 **Pay Rate** Salaried **Career Site Category** Corporate **Position Category** Marketing **Job Type** Full-Time **Remote Type** Hybrid **Evergreen** No