Jacksonville, Florida, USA
19 days ago
Copywriter, Peformance and Brand

Why Choose Suddath to “Move” your Career to the Next Level?

At Suddath, you can be part of something special and inclusive!  Join a team that has a 100+ year reputation for excellence as an innovative, growing and financially stable company that is dedicated to promoting a culture that thrives on inclusion and diversity. From numerous awards to being recognized as one of the best places to work, Suddath offers a caring, family environment while providing relocation and logistics services to people and companies all around the world.

What We Offer!

A competitive wage with a comprehensive benefits package, including a 401(k) plan with company matchingWeekly pay for hourly-paid employees.  Biweekly pay for salaried employees.Paid Time Off (PTO) and paid company holidaysA tuition reimbursement plan where employees are encouraged to continue their education and developmentFor more information on our benefit offerings, please visit https://suddath.com/about/careers/ and scroll down to view our employee benefits. 

GENERAL POSITION SUMMARY:

Responsible to turn strategy and briefs into clear, persuasive copy that performs across channels. Owns writing end-to-end from first draft through final polish, working closely with the designer and taking direction from the Senior Manager of Growth Marketing. This role uses AI as a force multiplier to increase speed and improve quality while maintaining a high bar for accuracy, brand safety and human connection.

ESSENTIAL DUTIES & RESPONSIBILITIES:

Conversion-Focused Copywriting (70%)

Translate strategic briefs into messaging that fits the specific audience, offer and channel requirementsWrite high-impact copy for campaigns, landing pages, emails, ads, social media, blogs, video scripts and sales assetsProduce SEO-driven copy that ranks for high-intent search terms and converts traffic into leads through clear calls-to-action

Campaign Support & Collaboration (20%)

Build campaign copy bundles including ad variations, landing page copy and email sequencesPartner with design to ensure copy and visuals work together seamlesslyInterview Subject Matter Experts (SMEs) to capture differentiators and technical proof pointsOwn and manage the team's AI writing assistants to accelerate ideation and first drafts while editing aggressively for tone and clarity

Testing & Performance Iteration (10%)

Produce smart variations for subject lines, hooks, headers and offers for A/B testingVerify facts and remove unsupported claims to ensure brand safetyMaintain prompt libraries, tone guides and checklists that improve team outputUse performance feedback to refine messaging structure for future campaigns

Job Skills Required:

2+ years of copywriting experience with a portfolio demonstrating performance/conversion workExpertise in writing for SEO and creating conversion-focused assetsStrong editing skills and the ability to simplify complex business conceptsComfortable managing multiple deadlines and shifting priorities in a fast-paced environmentProficiency in using Generative AI tools for drafting and ideation with strong verification habitsStrong judgment and reliable follow-through

Supervisory Responsibilities:

This job does not include supervisory responsibilities

Other Duties & Responsibilities:

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time with or without notice.

Education & Experience:

Bachelor's degree (B. A.) from four-year college or university; or two+ related experience and/or training in Marketing; or equivalent combination of education and experience.

Travel:

No travel required.

Language Skills:

Ability to speak effectively before groups of customers or employees of organization.Excellent written and verbal communication skills.

Mathematical Skills:

Basic math skills requiredAbility to apply concepts of basic algebra and geometry.

Reasoning Ability:

Ability to solve practical problems and deal with a variety of concrete variables in situations where only limited standardization exists.Ability to interpret a variety of instructions furnished in written, oral, diagram, or schedule form.

Computer Operations:

To perform this job successfully, an individual should have strong knowledge of Microsoft Office Suite, and the ability to learn and effectively use software applications and other applications used in the performance of job duties.

Planning/Organization:

Ability to prioritize and re-prioritize as situations and needs change throughout the workdayAbility to multi-task and organize workflow to manage daily responsibilities, meet deadlines and prioritize work

Certificates/Licenses/Registrations:

None required.

Working Conditions:

Cubicle working environmentNoise level in the work environment is usually moderate

Physical/Environmental Demands:

Activity:

Stand - Under 1/3 TimeWalk -  Under 1/3 TimeSit – Over 2/3 TimeUse hands to finger, handle, or feel - Over 2/3 TimeReach with hands and arms –  1/3 to 2/3 TimeClimb or balance – NoneStoop, kneel, crouch or crawl – Under 1/3 TimeTalk or hear – over 1/3 to 2/3 timeTaste or smell – NoneOther - None

Physical Activity Level:

The employee must occasionally lift and/or move up to 10 pounds.While performing the duties of this Job, the employee is regularly required to sit; use hands to finger, handle, or feel and talk or hear.The employee is occasionally required to reach with hands and arms.

The Suddath Companies is a multifaceted group of companies that specialize in worldwide corporate employee relocations, household moving, warehouse and logistics management and specialized transportation services.

The Suddath Companies provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws.

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