Abilis Health Plan
OverviewThe Business Development Executive is responsible for driving strategic growth of our Institutional Special Needs Plan (I-SNP) through high-value partnerships with skilled nursing facilities (SNFs), long-term care (LTC) operators, assisted living communities, and post-acute providers.
This role sits at the intersection of sales, relationship management, healthcare operations, and value-based care performance. The ideal candidate understands that success in an I-SNP is not just enrolling members — it is becoming a preferred clinical and operational partner to facilities by improving outcomes, reducing total cost of care, and aligning incentives.
This is not traditional Medicare sales. This is facility-centric, value-based partnership development.
Responsibilities Identify, target, and build relationships with SNFs, LTC operators, and assisted living communities in assigned marketsPosition the I-SNP as a clinical and financial partner, not just a payerPresent the I-SNP value proposition to administrators, DONs, regional operators, and ownership groupsDevelop facility champion relationships that generate consistent referralsBuild and manage a qualified pipeline of facilities and eligible residentsWork with facility staff to identify I-SNP eligible residentsCoordinate with enrollment teams to convert referrals into compliant enrollmentsTrack and report on referral sources, conversion rates, and growth metricsEducate facility partners on how the I-SNP improves readmissions, medication management, primary care access, care coordination, quality measure, and collaboration with clinical, pharmacy, and care coordination teams to ensure facilities see real value.Represent the health plan at LTC association meetings, conferences, and industry eventsServe as the primary point of contact for facility leadershipMaintain ongoing relationships to ensure retention and satisfactionMonitor competitor activity (other I-SNPs, MA plans, ACOs)Identify market opportunities for expansion within existing facility networksProvide feedback to leadership on market needs and partnership opportunities Qualifications 3+ years in one or more of the following:Managed Care Contracting
Long-term care sales or account management
Medicare Advantage / SNP sales
LTC pharmacy, therapy, or post-acute services business development
SNF/LTC operations leadership
Experience working directly with SNF/LTC administrators or regional operators
Understanding of Medicare Advantage and/or I-SNP model preferred
Proven track record of building referral partnerships
Relationship building at executive and facility levelsHealthcare consultative sellingPresentation and education skillsPipeline and territory managementStrategic thinking and market developmentAbility to collaborate cross-functionally with clinical and operations teamsEstimated travel approximately 40% About our Line of Business Abilis Health Plan, an affiliate of BrightSpring Health Services, is a Medicare Advantage Plan covering all the benefits of Original Medicare (Parts A and B) with prescription drug coverage (Part D). The Abilis Health Plan is a unique plan allowing members to enroll year-round. The plan focuses on members who meet residential requirements in participating nursing facilities. An interdisciplinary team of clinicians and innovative services allow us to meet each member’s clinical needs and provide preventive, coordinated, and quality healthcare. With a dedicated nurse practitioner leading a personalized care plan, we strive to improve the health of the communities in which we serve. For more information, please visit www.abilishealth.com. Follow us on LinkedIn.