Our client, a leading consumer packaged goods company, is seeking a Business Analyst to join their team. As a Business Analyst, you will be part of the Data & Analytics Product Management team supporting various stakeholders. The ideal candidate will have strong analytical skills, excellent communication abilities, and a passion for consumer behavioral data which will align successfully in the organization. **Job Title:** Business Analyst – Consumer & Media **Location: Saint Louis, MO (Onsite M-Th, Remote on Fridays)** **What's the Job?** + Collect, examine and shape requirements definition across a broad base of stakeholders to ensure all needs are identified, conceptualized and documented. + Facilitate and harvest core business needs, enabling translation, visualization and development of high-quality data products. + Assist with refinement of a robust backlog of user stories through collaboration with Product Owner, Architects, Engineers, Developers and Business Partners. + Enhance end user satisfaction through continuous improvement of usability testing ensuring delivery to the end users' highest needs. + Participate in all agile ceremonies for the assigned product team. **What's Needed?** + Bachelor's degree in Business, Marketing, Data Analytics, or a related field. + 3+ years of experience as a Business Analyst, preferably in a consumer marketing or digital media environment. + Strong proficiency in analyzing consumer direct marketing data and digital media metrics across social, display, search, and influencer channels. + Proven experience with digital marketing channels, including campaign management, performance analysis, and optimization strategies. + Experience with agile methodologies and participation in agile teams. **What's in it for me?** + Opportunity to work with a leading brand in the pet care industry. + Engagement in innovative projects that impact consumer experiences. + Collaborative work environment with a focus on professional growth. + Hands-on experience with data visualization tools and analytics. + Participation in agile ceremonies and team meetings to enhance skills. **Upon completion of waiting period consultants are eligible for:** + Medical and Prescription Drug Plans + Dental Plan + Vision Plan + Health Savings Account + Health Flexible Spending Account + Dependent Care Flexible Spending Account + Supplemental Life Insurance + Short Term and Long Term Disability Insurance + Business Travel Insurance + 401(k), Plus Match + Weekly Pay If this is a role that interests you and you'd like to learn more, click apply now and a recruiter will be in touch with you to discuss this great opportunity. We look forward to speaking with you! **About ManpowerGroup, Parent Company of: Manpower, Experis, Talent Solutions, and Jefferson Wells** _ManpowerGroup® (NYSE: MAN), the leading global workforce solutions company, helps organizations transform in a fast-changing world of work by sourcing, assessing, developing, and managing the talent that enables them to win. We develop innovative solutions for hundreds of thousands of organizations every year, providing them with skilled talent while finding meaningful, sustainable employment for millions of people across a wide range of industries and skills. Our expert family of brands –_ **_Manpower, Experis, Talent Solutions, and Jefferson Wells_** _–_ creates substantial value for candidates and clients across more than 75 countries and territories and has done so for over 70 years. We are recognized consistently for our diversity - as a best place to work for Women, Inclusion, Equality and Disability and in 2023 ManpowerGroup was named one of the World's Most Ethical Companies for the 14th year - all confirming our position as the brand of choice for in-demand talent. ManpowerGroup is committed to providing equal employment opportunities in a professional, high quality work environment. It is the policy of ManpowerGroup and all of its subsidiaries to recruit, train, promote, transfer, pay and take all employment actions without regard to an employee's race, color, national origin, ancestry, sex, sexual orientation, gender identity, genetic information, religion, age, disability, protected veteran status, or any other basis protected by applicable law.