Who we are lululemon is an innovative performance apparel company for yoga, running, training, and other athletic pursuits. Setting the bar in technical fabrics and functional design, we create transformational products and experiences that support people in moving, growing, connecting, and being well. We owe our success to our innovative product, emphasis on stores, commitment to our people, and the incredible connections we make in every community we're in. As a company, we focus on creating positive change to build a healthier, thriving future. In particular, that includes creating an equitable, inclusive and growth-focused environment for our people.
About this team

The Brand & Community team is responsible for leading the integrated, cross-functional marketing process with the goal of increasing the awareness, preference and demand for our brand and products over time. 

Reporting to the Sr. Brand Manager, this person will bring global/regional brand plan to life in a way that is both distinctly lululemon, and uniquely local. You lead campaigns, social plans, local projects, experiences and build a plan that comprises broad and deep tactics to accelerate growth, brand awareness and long-term brand love.  You are best in the world at building relationships, online to offline tactics and enthusiastic delivery of KPI’s. Through engaging and innovative online and offline storytelling this role will be accountable for inspiring, educating and challenging guests to deliver against traffic, revenue and brand awareness goals. 

A day in the life 

Support Brand Manger to develop and deliver into the brand and business objectives through key brand initiatives and projects Lead the development and execution of the local social media strategy supporting campaigns, ensuring alignment with the global/regional social strategy, brand priorities, and market objectivesOversee partnerships with agencies, and content creators, identifying gaps, efficiencies and opportunities  Drive a deep understanding of consumer segments (insights) and messaging hierarchy for project initiatives Deliver and track budget and key KPIs, and collate results into regular reporting and actionable insightsCollaborate closely with platform partners and global/regional social leadership to identify emerging trends, platform innovations and best practices, translating this work into actionable plans to enhance our presence 

Qualifications:
You are passionate about sports, health and well-being. You’re someone who wants to grow as a person and thrive in a culture of leadership development and goal setting 3+ years brand, social or integrated marketing background Effective written, presentation and communication skills (English and Korean)Have strengths in strategic planning, analytic skills or consumer insights research Strong collaborative skills and proven ability to work well with others across the business in a matrix environmentSports marketing or PR experience is a PlusConsumer Brand Management experience at a cutting edge, high growth, influential global brand is a plus

Must haves:Acknowledges the presence of choice in every moment and takes personal responsibility for their life.Possesses an entrepreneurial spirit and continuously innovates to achieve great results. Communicates with honesty and kindness, and creates the space for others to do the same. Leads with courage, knowing the possibility of greatness is bigger than the fear of failure. Fosters connection by putting people first and building trusting relationships. Integrates fun and joy as a way of being and working, aka doesn’t take themselves too seriously. 
Beyond the Paycheck (Benefits & Perks) At lululemon, we care for and invest in the whole person – body, mind, spirit. Our total rewards program is designed to support you in achieving your goals and focus on the things you love. In addition to competitive base pay and a team-based bonus program, we also offer paid time off, generous employee discounts, fitness/yoga classes, parenthood top up program and personal and professional development programs.  
Note: availability of these benefits and perks may be subject to your location & employment type and may have certain eligibility requirements. The Company reserves the right to alter these benefits and perks in whole or in part at any time without advance notice. 
Learn more about what it's like working for lululemon in our Asia-Pacific markets: 
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