Role Summary:

The Brand Associate / Senior Brand Associate is responsible for marketing support of the Category Lead including, operational execution, implementation of the portfolio communication strategy and follow–up, support of internal communications among the team and coordination and alignment with enabling functions.

Key Responsibilities:

Assist Category Lead and Brand Lead in implementing brand strategies

Follow up promotional calendar and territory POAs and perform analysis of the scope, impact and efficiency of promotional investment

Maintain territory dashboards and run Value Added Programs impact analysis

Support the development of promotion materials and sales literature

Deliver project coordination according to pre-defined action plan for regular events

Manage institutional database

Support budget controls both at country-wide and territory level

Coordinate logistics and contents of BU meetings, field force POAs, team buildings and training-related activities including managing the virtual training calendar

Coordinate Speaker Tours, interacting with Speakers and KOLs for logistics 

Set-up and distribute promotional cycles 

Manage travel coordination, calendar and meeting arrangement of International and National Congresses and Seminars 

Requirements: 

University graduate 

At least 2 years’ experience in marketing

Good understanding of healthcare/pharmaceutical industry is highly preferred

Excellent communication & presentation skills 

Good command of Chinese and English 

Good learning agility

Willing to embrace challenges

  
Work Location Assignment: On Premise

Pfizer is an equal opportunity employer and complies with all applicable equal employment opportunity legislation in each jurisdiction in which it operates.