Responsibilities

Brand Management

Develop the brand strategies to ensure business achievement

Lead strategic brand  growth initiatives, including executing brand strategies, managing compliance review, leading development of  the campaign and selecting best fitting moduels for the market , leading and developing POA and execution and supporting to train field force on product positionin and prioritization, supporting on tracking progress towards target

Establish solid KOL relationship and strong endorsement

Lead Cross-functional collaboration – across Field Force, medical etc  to get alignment

Input to the country BP&OP plan

Prepare report for global & country level internal communication

Resource Management

Lead budget planning and control

Monitor brand marketing execution with KPI evaluation

Optimize budget effectiveness & efficiency

Pfizer is an equal opportunity employer and complies with all applicable equal employment opportunity legislation in each jurisdiction in which it operates.