工作內容｜Role and Responsibilities

1. CSR / ESG 專案規劃與執行
規劃與執行企業公益及 ESG / CSR 相關專案與活動，包含反詐騙、公平待客（TCF）等倡議。
Develop and execute corporate philanthropy and ESG/CSR initiatives, including anti-fraud campaigns and Treating Customers Fairly (TCF) advocacy.

2. 品牌與企業活動管理
規劃、執行並協調品牌專案、廣告活動及公司層級活動，提升企業形象與市場能見度，並確保與內部團隊及外部合作夥伴的有效合作。
Plan, manage, and coordinate brand-related projects, advertising campaigns, and corporate events to enhance corporate image and market presence, ensuring effective collaboration with internal teams and external partners.

3. 內容與文宣製作支援
依據業務單位需求，製作及支援相關文宣與內容產出，包含文章撰寫，並與外部廠商合作製作影片及相關素材。
Produce and support marketing materials and content in response to business needs, including article writing and collaborating with vendors for video production and related assets.

4. 集團溝通與品牌治理
與集團保持密切合作，負責內部溝通協調，並協助送審所有需經品牌審核之素材，確保符合品牌標準及規範。
Work closely with Group stakeholders to manage internal communications and facilitate submission of materials for brand review, ensuring compliance with brand standards and guidelines.

5. 其他主管交辦事項
執行主管交辦之其他相關專案與任務。
Undertake additional responsibilities and projects as assigned by management.
 

任職資格｜Qualifications

大學或碩士以上學歷，企業管理、金融財經、傳播或相關科系尤佳。
Bachelor’s or Master’s degree in Business Administration, Finance, Communications, or related fields.

具5年以上企業傳播、公關、CSR、ESG、行銷或活動管理相關經驗。
Around 5 years of relevant experience in corporate communications, PR, CSR, ESG, marketing, or event management.

具金融保險業經驗或服務金融業客戶之公關／廣告經驗尤佳。
Experience in financial services or supporting financial clients in PR or agency roles is highly preferred.

具備優秀的中英文口說與書寫能力。
Excellent proficiency in both spoken and written Chinese and English.

⸻

加分條件｜Preferred Experience

具CSR、ESG、企業品牌或大型活動經驗尤佳。
Experience in CSR, ESG, corporate branding, or large-scale event management is a plus.

具金融業、公關公司或服務金融業客戶經驗者尤佳。
Experience in financial services, insurance, banking, or PR agencies supporting financial clients is preferred.

⸻

核心能力｜Core Competencies

具備優秀的對外溝通與內部協調能力。
Strong communication and stakeholder management skills.

能同時處理多項專案，具備良好的專案執行與時間管理能力。
Ability to manage multiple projects simultaneously with strong project execution and time management skills.

具備基本數位概念，熟悉網站及社群平台運作。
Solid digital literacy with understanding of website and social media platform operations.

具團隊合作精神與工作彈性，能適應快節奏的工作環境。
Strong teamwork mindset and adaptability in a fast-paced environment.

具備良好的溝通協調與問題解決能力。
Strong coordination, organizational, and problem-solving capabilities.